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Recently TikTok beat out YouTube for average time of users watching videos on this platform that means recently people who live in the United Kingdom and the United States take more time watching videos on TikTok than YouTube. TikTok is really growing and working in the United Kingdom and the United States. TikTok marketing is important.
Every company has a plan to use Instagram or other social media for business peruse, but now it is time to add TikTok as one of your business social media. it is perfect time to start TikTok marketing.
TikTok is the most downloaded app in 2021, now it is time to download the app and start your own profile for business peruse. As you download the TikTok application you are ready to know more about Tips and tricks that have been used before by big brands.
Here in this article, I am going to show you how to grow your business, draw attention and audience with TikTok marketing. The first step in TikTok marketing is setting up a business account;
How to set up a business account on TikTok?
Go to setting, under account menu, tap on manage account
Switch your account to a business account
Why TikTok business account?
With a business account, you are access to three features that are very important for business purposes. These features are Gide, Music, and Metrics.
Set up a good bio
There is no difference between how to write a bio on other social media accounts and TikTok accounts. Like Instagram, hashtags, emojis are allowed, kike Instagram, TikTok also lets you include one link on bio. TikTok also lets you link your TikTok to your YouTube or Instagram account. You should know linking your TikTok profile to your YouTube or Instagram account is not available for free, so if you have not much money to invest in social media marketing yet, skip this part.
Now, your profile is set and ready to be used.
TikTok is a video-based platform but it does not mean every useless video that you post is good for you. It is time to go to step number two;
Know your audience to share valuable posts
You as a user on TikTok are working with the audience and TikTok; some posts may work on TikTok but are not interesting for your audiences. You should take time searching and researching business TikTok accounts like yours. Do deep research on your competitors’ accounts. No one is perfect, no account works perfectly on social media.
Schedule your activity on TikTok
How often are you going to post on TikTok You need to post regularly? It is no secret that big brands see calendar for every move. Big brands upload three posts to get the most engagement. I do not recommend that number but find your own time. Consider your own calendar; no matter how often you are going to post, it must be disciplinarian.
Licensed songs and TikTok policy
TikTok lets users play music over their videos why music-based posts are a very trend on this app. You should know playing music over their videos gets your posts to the top but using music from TikTok library songs or if you add music to your video stick to TikTok policy and go for those songs that you get licensed from the owners otherwise TikTok take your video down.
Influences on TikTok
As many of you know Influences are those users that advertise for you. You may use them for some reasons, branding, getting more followers on social Media, Influences are a huge deal on TikTok too. if you want to hire them to talk about your brand,
Useful tools
TrendTok Analytics is an app to help you go viral. TrendTok Analytics is artificial intelligence –baes app, designed for analyzing social accounts including TikTok.
Do you want to get the most engagement? Use Exolite. This tool helps you optimize everything for better performance on TikTok.
You want to know where TikTok is talking about everything relevant to your brand, use Storyclash.
Interact with your audience
There is one rule for every social media if you want to be successful on social media, if you want to be active on social media, you should interact with your audience. Do not talk to them in spammy way, I mean help users. No matter who is behind those users, you should be available for him/her.
Last word
No wonder every day new platform comes on the Internet and take over the world. If you want to get the most of them, learn how to deal with social Media. You should how to deal with social Media in general and go for a specific feature that every social media may have.
